I have served as an art-director, visual-designer and motion-designer primarily in the technology and specialty foods industry. I have extensive experience in motion graphics , and a focus on UX .
I've worked on projects for some of the biggest companies in the world, for agencies, and for startups, across both B2B and B2C audiences. I know how to work with the unique structure of enterprise companies and agencies that support them.
Please see my UX portfolio for details about my UX experience.
Developed a design system and styleguide to guide development efforts, including red-lines of key pages and navigation.
See my motion-graphics portfolio for more about my animation and video experience.
Bytemobile was a company with a hardware/software product-suite designed for optimizing mobile networks that was acquired by Citrix.
Responsible for art-direction and production for all visual and motion graphic design.
Powerpoint graphic above.
Graphic below conveys same idea for the website.
Powerpoint graphic above.
Graphic below conveys same idea for the website.
A couple of the touch screen interfaces. I was responsible for art direction, designing, and animating over 30 video animations. I was also responsible for the interactive programming for the kiosks.
See my motion-graphics portfolio for more about my animation and video experience.
Various Citrix clips.
Roles: Project Management; Art direction;
Design/Illustration; Storyboarding; Animation;
I designed and produced the graphics in the renderings (which were submitted to the event production company to create the rendering).
I also designed and created all the content on the embedded pillar demo screens.
The theme was based on creating a movie poster (Horror, Action/adventure, B-movie). Only one was choosen and printed for the office launch party.
See my motion-graphics portfolio for more about my animation and video experience.
Various ByteMobile clips.
Roles: Project Management; Art direction;
Design/Illustration; Storyboarding; Animation;
Visual rebranding of a Fortune 500 company, including color palette, all imagery, logo revisions, and updating collateral. Art direction and lead designer.
Designed and developed a fully integrated brand identity across all mediums.
Responsible for design and implementation of web presence.
Visit the website
Responsible for design and implementation of brand identity across all deliverables.
Responsible for design and implementation of web presence.
Visit the website
Responsible for art-direction, design, illustration and motion graphics.
HomeGrid Forum for the Consumer Electronics Show
Roles: Project Management;
Art direction; Illustration; Animation;
Responsible for design and implementation of brand identity across all deliverables.
Note: The final choosen logo was not my design.
Responsible for design and implementation of web presence.
Visit the website
Have you ever sat in a meeting tasked with being creative? It generally doesn't work. Creative ideas, really good creative ideas, need to be fostered. This is an outline of how I led the process to come up with two separate brand identities.
The task was to come up with names for a line of specialty food items. The first was the brand name, tagline and product name for specialty sugar cane swizzle sticks, and the other a company name and tagline for a line of specialty herbs.
The most important thing about how I lead a creative meeting is to have a diverse group of people and lots of stimulus, in a non-judgement environment. What kind of stimulus? Music, slinkys, play-doh, plastic toys, balls, magazines, coffee and food are a good start. This is going to take at least several hours, maybe all day. Get people moving and enjoying the environment. And writing ideas or thoughts on cards.
Writing on cards frees people up to have bad ideas and to anonymously flush them out and onto paper, without being outed for a dumb idea, or for the idea getting stuck and gumming up the person's stream of thoughts. That (potentially) bad idea is a thread moving onto something else. By not allowing it to get stuck, a person is free to connect to other ideas, without being shut down, or shutting down from fear, anxiety or embarrassment.
Then once a session closes, the ideas are sorted, duplicates tossed, and everything is pinned on the wall as themes start to emerge, and then new connections can be made. After the meeting ended, I took the themes, ideas, connections, and consolidated them into a document and presented them to my point of contact. This is how it played out.
